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Editorial standards

How The Weekly Edge desk writes, sources, attributes and corrects every entry. Updated

The Weekly Edge is written by "The Weekly Edge desk". No individual is named as author or editor. This standard applies to every entry, headline, summary and data field. It is modelled on wire-service practice: facts first, attributed, neutral, short.

1. Headlines

2. Body (summary)

3. Banned words and phrases (hype, promotional, affiliate)

Never use: revolutionary, game-changing, game changer, groundbreaking, cutting-edge, state-of-the-art, best-in-class, world-class, industry-leading, leading (as self-description), premier, unparalleled, unrivalled, exciting, thrilling, amazing, incredible, huge, massive, skyrocket, soar (figurative), explosive, booming, unprecedented (unless quoted), landmark, seamless, innovative (as praise), robust (as praise), bonus code, free bets, free spins, sign up, claim now, best odds, top casino, "in a move that", "it remains to be seen", "time will tell", "make waves", "set to shake up", "a testament to", "paving the way", "exciting times", "thrilled to", "delighted to", "proud to".

Quoted company statements must not repeat promotional language. Paraphrase the substance instead.

4. Numbers, currencies, dates, names

5. Attribution

6. Primary source first

7. Neutrality

8. Sponsor separation

9. Corrections

10. Automated quality checks (applied before publication)

Entries are held back if they fail any of these:

Held entries are logged and not published until they pass.

Corrections log