By The Weekly Edge desk ·
The NFL wrote to prediction market operators on Thursday as part of its effort to remove certain betting products, SBC Americas reported. The report named Kalshi and Polymarket among the platforms targeted by the league’s push.
The NFL is seeking removal of certain betting products from prediction platforms, including Kalshi and Polymarket.
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Kalshi’s sponsorships expand MLB prediction market partnerships, with four new partners playing in states that prohibit sports betting.
The partnerships give the tribes customer-facing apps while Kalshi operates the underlying exchange and settles transactions.
Four additional tribal agreements give tribes app ownership and customer management while Kalshi supplies exchange services.
The agreements give three sportsbook operators NFL marketing rights and official data access while requiring cooperation on betting integrity and responsible gambling.
JPMorgan’s estimate gives investors potential additional EBITDA from Genius Sports’ agreements with Kalshi and Polymarket.
The agreements give Kalshi advertising exposure and fan engagement opportunities across five MLB teams.