By The Weekly Edge desk ·
Novig and Underdog are growing their prediction market businesses through combos, GamblingNews reported on 3 September. These products are the equivalent of parlays.
Parlay-equivalent combos are driving growth in Novig’s and Underdog’s prediction market businesses.
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Novig and Underdog are expanding multi-leg offerings as combinations become an increasing source of sports prediction market activity.
The suit contests state authority over Underdog’s prediction market and follows a ruling against Kalshi.
IG Group’s sports betting licence application follows its acquisition of US prediction market Underdog.
Investors face doubled Underdog Q3 revenue alongside IG’s lowered 2026 outlook ahead of deal completion.
FanDuel and DraftKings face competition from Kalshi and Polymarket for sports betting customers as the NFL season approaches.
The orders require nine prediction market companies to stop offering sports event contracts to Connecticut residents.